Rowan Boulevard | Glassboro, New Jersey

Story

Vibrant 1950s main street was decimated by growing nearby big box and retail boulevard. The town was empty for decades. Tim created a vision for a new linkage of Town Hall to the university with vibrant mixed-use development.

Solution

Construct 14 buildings along a new link mixing university functions, housing, immersive retail, a hotel, and a new downtown park. The team worked with the city to create a festival schedule to bring people to empty downtown and support the retail.

Impact

An amalgamation of 92 properties was purchased and consolidated them into 26 acres of construction for $315 Million for 12 buildings. The tax prior to construction for all 26 acres was $200,000, after the plan was implemented the tax for the borough is now $6,400,000. The University enrollment skyrocketed from 8,00 students in 2008 to 21,000 in 2023.